On Wednesday, December 9, 2020, a webinar was held by Elodie Prodhomme, Equancy's Data Science Director, on the emerging post-cookies world.
Several speakers took part in this round table:
- Kawtar Kostani, Head of Data Science - Prisma Media
- Agnes Mendy, Europe Acquisition Manager - Groupe Pierre et Vacances Center Parcs
- Benoit Oberlé, CEO & Founder - Sirdata
This webinar will cover the reasons that led to the end of cookies as well as the threats that this can cause. But also the different solutions and alternatives that are being put in place in the face of this evolution in the digital advertising sector.
Find the replay here :