SIRDATA (www.sirdata.com), a French leader in the adtech innovation space, is delighted to announce a pivotal milestone in its journey: regaining independence with the support of a very substantial investment from a private investor.

This cornerstone transaction, which closed at the very end of 2024, ensures the company’s continuous growth and long-term sustainability.

The deal was initiated and secured by Luxembourg based PRIVATE WEALTH SQUARE (www.pw-square.com), a specialist high net worth consulting firm who assisted the investor with the legal support and coordination of Paris based international law firm WINSTON & STRAWN (www.winston.com). The collaboration between all entities ensured a seamless and successful transition, marking a new chapter for Sirdata.

Benoit Oberlé, CEO of Sirdata shared on his enthusiasm about the development: ‘This investment represents a transformative step for Sirdata. It not only allowed us, the founding team, to regain control of the company and fully restore our independence but also enables us to accelerate innovation and deliver enhanced value to our clients and stakeholders. Julien Trani & Rémi Demol, my co-founders, and I, are particularly grateful for the trust of our investor and the constant support of both Private Wealth Square and Winston & Strawn throughout the process.’

This strategic investment emphasises a shared commitment to Sirdata’s long-term vison and growth objectives.


About SIRDATA:

SIRDATA is a French leader in adtech innovation, specializing in engaging first-party and third-party audiences, whether captive or intentional. With privacy-respecting targeting tools – including contextual solutions, cookieless predictive technologies, server-side approaches, or consent-based targeting – Sirdata empowers its clients to effectively connect with their audiences while embedding by design compliance with applicable regulations. For nearly a decade, Sirdata’s advanced technologies have been analyzing, structuring, processing, and activating audience data and signals critical to the advertising and content industries.

https://www.sirdata.com/en/

About PRIVATE WEALTH SQUARE:

Private Wealth Square provides ‘High Net Worth Consulting Services’ and serves the needs of wealth possessors to ensure they can prosper in the daily management of their financial and corporate affairs. Private Wealth Square also provides wealth practitioners as well as small and medium sized enterprises (SMEs) with high value-added management consulting solutions. Thanks to its team of accomplished executives who have spent their careers leading banking and financial organisations as well as client relationships, Private Wealth Square designs and reviews processes to tangibly enhance overall service levels and create durable and reliable partnerships.

www.pw-square.com

About WINSTON & STRAWN:

Winston & Strawn LLP is an international law firm with more than 975 attorneys in key financial centres around the world. Winston & Strawn brings an understanding of the global and industry-specific legal and business issues our clients face in transactions, disputes, and regulatory/enforcement-related matters.

www.winston.com


Press Contact:

Mr Julien Trani, General Manager & Head of Press Relations

Phone: +33 (0) 185 089 662

E-mail: jtr@sirdata.fr